Hear me out: How to tell if you need some help like NOW
When is it time to bring in some copy backup? I’m sure you’ve toyed with the idea. You’ve wondered what it would be like to have an expert in your bedazzled back pocket. You’ve daydreamed about having someone tell you exactly what changes you could make to your sales page.
Which, of course, begs the question: How do you know it’s time?
Big questions today…big questions.
In this post, I’m going to explain four very telling signs it’s time for you to hire a copy coach.
If you find yourself shaking your head YES or mentally dropping all the praise hands emojis (for your reference: 🙌🏻🙌🏻🙌🏻), it’s definitely time to make a change.
You’re dragging your feet.
You have a blog post that’s been sitting in your draft folder for longer than a month. You’ve been working on your sales page for several weeks. You can’t remember the last time you sent out a newsletter.
You’re constantly revising and tweaking and making another round of edits. You’re hung up on perfection. You’re convinced you can make it better if you just change a few words, but you’re not sure which ones yet so it’s better to set it aside and let divine intervention intervene.
Procrastination is a classic sign, my friend.
It doesn’t mean you’re not smart. It doesn’t mean you aren’t a good writer. And it certainly doesn’t mean you have nothing to say.
It just means you might need a little bit of support.
You’re not creating any content.
You really, really want to be writing blog posts and guest posts and newsletters and funnels and sales pages. But you aren’t.
You’re in a content creation funk, and you can’t seem to curate any of the ideas in your head to the page. You feel like you might have writer’s block, although you’re pretty sure you wouldn’t willingly label yourself as a writer.
When you’re not feeling 100% confident or jazzed about your message, it’s kinda hard to want to even try to put some words down on the page.
So your blog’s like a ghost town. Your campaign queue is empty. Even your Instagram only consists of posts like: Look what I ate today. Hey, new shoes. Currently reading…
You’re not getting the right kind of feedback.
Maybe your content is flowing. You’ve got a backlog of blogs, you have a long list of newsletter topics ready to tackle, and you’ve even drafted a nurture sequence for the new freebie you banged out last week.
But…you’re not really getting any constructive feedback when you share it with your business bestie or your mastermind group or your work wife.
You hear things like:
I like the title!
Oh, that’s good!
This looks great!
I really enjoyed that!
Good job, little buddy!
None of that is helpful. You know you’re missing something, but your sphere of influence isn’t giving you any sort of guidance.
So you feel sorta stuck and just keep creating content that one day, maybe, you’ll share. If you can figure out why it doesn’t seem to flow or have any real focus.
You want help.
You’re frustrated. Overwhelmed. Pissed off, quite frankly.
You’re tired of trying to figure everything out yourself (even though it’s figureoutable and you’ve sure spent enough damn time doing just that). You’ve moved beyond the DIY stage. You’ve accepted that you can’t do it all and it’s best to outsource the things you don’t necessarily love or want to devote a ton of time to.
Lucky you, this is one of the best spots to be in.
You aren’t resisting. You’re open. You know what you need to do. You just need to find the right person to help you.
Here’s the thing: You can be experiencing one of these signs…or all of them. Whatever’s going on for you, if you saw yourself in any of these situations (even a wee smidge), you know you’re ready to work with a copy coach.
Okay, great. But now what, you ask?
Well, there’s a few things you can do. (As always.)
Continue to slog through it solo. Not entirely a bad option if you’re the patient type who loves a challenge and is scrappy like that.
Take a few more courses, read a few more books, and learn all the things there are to learn. You’ll definitely pick up some good knowledge and tips along the way (and spend a ton of money and use up a lot of time).
You can finally work with a copy coach and get some totally personalized guidance on your copy and the exact things you’re struggling with.
If you’re ready to uplevel your copy and get the support you need, this might be the right time for you.
Learn more about how we can work together here.